- Implement digital marketing activities across a broad range of digital marketing channels.
- Manage the creation of relevant and engaging digital content for publishing onto various digital platforms.
- Reviewing and actively managing the website and other online assets and sources.
- Oversees all social media accounts management and publishing.
- Moderate all user-generated content in line with the moderation policy for each social media platform.
- Assist the team in the development of the overall digital marketing strategy.
- Deliver effective editorial plan and content marketing strategy to meet the business and client objectives.
- Building and executing social media strategy through competitive and audience research.
- Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team.
- Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions.