Key Responsibilities
Establish overall social and digital media strategy for the brand and manage the timely execution of the same
Manage all social and digital media platforms for the brand, by ensuring timely delivery of content and strategic,
ROI driven advertising campaigns
Respond to customer inquiries and offer a positive customer experience
Assist the branding team with the digital execution of branding initiatives
Create footboards, manage and coordinate fashion photoshoots for the brands under the ODEL umbrella
Managing costs related to all social/ digital media marketing activities
Offering analytical insights and regular reports on the performance of digital marketing campaigns
Key Requirements
• A Degree / Professional qualification in Marketing/ Digital Marketing or a similar specialization
• Minimum 2 years of experience in a similar role
• Proven experience in running paid ad campaigns on Facebook, Instagram, Google ad platforms and Linkedln
• Experience in SEO / SEM mechanisms
• Strong content writing skills
• Google search ads, display ads, and analytics certification preferred
• Facebook blueprint certification preferred
Experience in organizing and managing fashion photo