Digital Marketing Strategist

Novelwall Limited
Full-timeColombo, Sri Lanka

ABOUT THE PRODUCT

The Novelty-Card Mobile App, Extended Loyalty Program (NELP) is built on leading edge technology for maximising and improving Customer Interactions, Sales and Business Growth.

With Over 1,000 merchants and partners in the United Kingdom and Sri Lanka from many industries ranging from top end retailers from Food, Travel, Education, Technology, Fashion and many more. The reward scheme gives customers various discounts and rewards on special promotions.

If being a part of a digital revolution in the fastest-growing mobile app in the United Kingdom excites you, get in touch today!

JOB ROLE

We are looking for an experienced Digital marketing strategist to join our team. You will help us use web technologies to achieve our business growth goals. You will identify needs and new opportunities and aspire to increase brand awareness.

If you’re a tech-savvy trendsetter who has innovative ideas to improve customer experience, we would like to meet you. For this position, you should be creative and comfortable working with a team.

Ultimately, you should be able to effectively connect our brand with our online customers.

Job Responsibilities:

· Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs).

· Research products, services and current strategies to identify new opportunities.

· Analyze web traffic metrics and suggest solutions to boost web presence.

· Monitor SEO/SEM, marketing and sales performance metrics to forecast trends.

· Build effective custom audiences through social platforms to effectively target markets.

· Build strong clients relationships through social media interaction.

· Keep up-to-date with our audience’s preferences and proactively suggest new campaigns.

· Liaise with Sales and Tech teams to optimize customer experience and ensure brand consistency.

· Identify advertising needs.

· Establish best practices in digital marketing.

· Stay up-to-date with digital technologies developments.

THE IDEAL CANDIDATE SHOULD HAVE:

(Qualifications and Experience)

· Proven work experience as a Digital marketing strategist or Digital marketing manager.

· Demonstrable experience with SEO/SEM and CRM software.

· Experience implementing and optimizing Google Adwords campaigns.

· Solid knowledge of web analytics tools like Google Analytics.

· Hands on experience with online marketing tools and practices.

· Familiarity with web design and HTML.

· Excellent verbal and written communication skills.

· Strong analytical and project management skills.

· BSc degree in Marketing, Advertising or relevant field is an added advantage.

Be a part of a multinational organization that values its employees and partners.

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