About us:

Swiss Lanka Commodities (Subsidiary of The Trips connections)

Swiss Lanka Commodities (Pvt) Ltd is a leading wholesale import-export company dedicated to delivering exceptional products and services to our clients worldwide. We are committed to fostering a culture of excellence and innovation, and we are currently seeking a dynamic individual to join our team as a Digital Marketing Executive**

Job Responsibilities

• Develop, implement, and manage social media strategy after conducting competitive research, platform determination, messaging, and audience identification.

• Plan, created, and published new content that builds meaningful customer connections, increased brand awareness, and encouraged engagement.

• Collaborate with the broader sales and marketing teams to develop social media campaigns.

• Assist with running paid media campaigns for brand awareness, lead generation, and optimizing conversion rates.

• Track metrics across all channels to generate actionable insights.

• Conduct in-depth keyword and website research, ad grouping, and audience targeting.

• Maintain knowledge of industry best practices and keep up to date on social media platform changes.

Qualifications:

• Professional fluency in English, with superb communication skills (reading, writing, speaking).
• Experience: 3-5 years of Digital marketing experience.
• Essential Skills: A strong understanding of various social media platforms including Facebook, Instagram, YouTube, TikTok, Pinterest, Linkedln Twitter.
• Strong design aesthetics with the ability to generate copy and graphic work for social media posts and ads; video editing skills are a strong plus.
• Proficient with Google Analytics, Hotjar, Hootsuite, etc...
• Proficient with G-Suite and Google Sheets in particular.
• Education: Undergraduate degree preferred; relevant experience accepted; other certifications a bonus.