We are seeking a dynamic and innovative Digital Marketing Executive to join our marketing team and amplify our clients' online presence.
This position requires a deep understanding of social media trends, excellent communication skills, and the ability to analyze performance metrics to inform strategy. You will collaborate closely with our content creators, strategy team, and other marketing professionals to produce high-quality content that aligns with our clients' brand voice and goals.
If you are ready to take the lead in shaping our clients' social media presence and making an impact in the digital space, we want to hear from you!
Responsibilities:
- Manage engaging content across various social media platforms (Meta, TikTok, Linkedin, GMB, etc.).
- Manage and optimize online campaigns across multiple platforms, such as Google Ads, Meta, etc...
- Analyze and report on the effectiveness of digital marketing campaigns with tools such as Google Analytics.
- Collaborate with the marketing team to align social media campaigns with overall brand goals.
- Monitor and document the Leads' campaigns.
- Stay up-to-date with the latest social media best practices and technologies.
- Execute email marketing campaigns, including newsletters, promotional emails, and automated workflows. (Mailchimp, Shopify emails)
Requirements
- Proven work experience as a Digital Marketing Executive or similar role.
- Excellent knowledge of Facebook, Twitter, Instagram, LinkedIn, and other social media platforms.
- Strong understanding of social media algorithms and performance metrics.
- Exceptional Sinhala and English writing, editing, and communication skills.
- Experience with social media marketing tools and analytics software.
- Ability to work independently and collaboratively in a fast-paced environment.