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Viable is a company focusing on digital media marketing and strategies, invested in creating a unique digital and social media presence for companies and organisations. We aim at achieving the most sustainable and possibly the best solution for your brand's digital media marketing campaign.
Responsibilities
- Execute web audit, collect and analyse data and results, identify gaps, trends and insights and work towards improving organic search results and ROI maximisation.
- Plan, develop and implement a search engine optimisation strategy across clients.
- Identification of KPIs to improve search results.
- Be well- versed with on-page optimisation (e.g., title tags, alt tags, H1, copy optimization)
- Regularly carry out keyword research and content optimisation activities to help improve overall campaign performance and drive better results.
- Take ownership of Search Console to understand changes across campaigns and formulate new strategies to improve ranking across different keywords.
- Assist with campaign reporting: performance reports, campaign analytics, ad-hoc analysis and conversion optimisation.
- Collaborate with the development team, content team and design team to implement strategy.
- Stay up to date with the latest SEO and digital marketing trends and best practices.
- Assist in the training and development of new Search Engine Optimisation Specialists joining the team.
Requirements
- 1 year+ experience working in the SEO/SEM industry and demonstrable results.
- Example blog/site with strategic content that are actively ranking for keywords.
- Experience in using SEO tools for keyword research, reporting, and marketing: (Google Search Console, Google Analytics, Google Keyword Planner)
- Have a proven record of managing multiple projects at once.
- Ability to think on your feet is a must, where you will need to make the best decisions based on your understanding of the situation and the best available option.
- Friendly and ‘get it done’ attitude.
- Ability to work under pressure.
- Ability to understand and coordinate with peers and ensure an amicable work environment.
Interested candidates are requested to forward their resumѐ.