About the Company:
Our client is one of the leading HR Tech & Service Partner in South East Asia, providing an end-to-end HR management solution that enables seamless management of employee activities to attract, engage and retain them better.
They connect tens of thousands of people to our hire-to-retire SaaS platform to develop themselves, deliver Impact, and get taken care of. It is their mission to support employees (we call them talents), people managers, business leaders, and HR teams to do their best work, cared for.
From their roots in Malaysia and Singapore, they have expanded to serve thousands of organizations across Asia, spanning all sizes and industries.
Job Role:
If you are a bubbly, creative, social media–obsessed marketer who can take their social presence to the next level, you could be a match. You will work closely with the marketing and design teams to ideate, script, film, write, edit, and post scroll-stopping content that connects with real people — whether it’s HR managers in Penang, payroll specialists in Johor, or startup founders in Singapore.
This role covers it all, from creating visual content (carousels, graphics), written content (captions, hooks, thought starters), and video content (reels, explainers, trend-led videos). You'll be the kind of person who can turn a product insight into a killer post, a customer moment into a shareable clip, or a market trend into a smart, timely narrative.
Key Responsibilities:
- Create Scroll-stopping Social Content: Carousels, informative visuals, short videos, fun reels, snappy carousels, trends, basically whatever helps them engage the right people on the right platforms.
- Be the Face & Voice: Show up confidently in front of the camera, whether it's a fun update in the world of HR, top tips or employee interviews.
- Write with Flair: Craft clever captions, sharp hooks, and friendly CTAs.
- Spot Trends Early: Know what’s going viral before everyone else. Adapt trends to fit brioHR’s voice and mission.
- Own the Calendar: Plan, schedule, and manage content pipeline across LinkedIn, Instagram, and more.
- Report: Track what works, test new formats, and constantly iterate for better engagement and results.
- Collaborate & Communicate: Work closely with stakeholders across the business to gather ideas, highlight wins, and make sure content supports wider goals.
Requirements:
- Degree: at least Bachelor’s Degree in related majors.
- Years of Experience: at least 2 years of experience in startup environments from the similar industry, performing Content Marketing, and in charge of Social Media.
- Language: English (conversational and written - from writing short-form content (captions, hooks, social posts) and long-form formats (scripts, blogs, storytelling).
- Technical Skills: Content Marketing, Social Media, Copywriting, etc.
- Technical Expertise: Plugged into culture and trends, but know how to tailor them to a brand, making what seems boring looks fun.
- Experience: Have produced content and confidently led on camera, reels, skits, explainers, not a behind the scene person.
- Professional Quality: Thrive in fast-paced environments, enjoy working independently, and aren’t afraid to try new things.
- Personal Quality: Fun, fearless, and full of ideas, as well as organized, driven, and love getting things done.
- Tools: Proficient in using creative tools like Canva and CapCut (or equivalent) to produce engaging visuals and videos.