Job Title: Manager / Assistant Manager – Digital Marketing

Location: Moratuwa

Job Summary:

We are seeking a skilled and results-driven Digital Marketing Manager/Assistant Manager to lead our online marketing initiatives. The ideal candidate will develop, execute, and optimize digital campaigns across various channels to drive brand awareness, engagement, and conversions.

Key Responsibilities:

• Plan, execute, and monitor digital marketing campaigns across social media, search engines, email, and other digital channels.

• Manage content creation, including graphics, videos, blogs, and social media posts.

• Analyze campaign performance and provide actionable insights to improve ROI.

• Oversee SEO, SEM, PPC, and social media advertising strategies.

• Collaborate with internal teams and external agencies to ensure cohesive marketing efforts.

• Manage the company’s online presence, including website updates and social media profiles.

• Stay updated with the latest digital marketing trends, tools, and best practices.

• Mentor and guide junior digital marketing team members (for Manager level).

Requirements:

• Bachelor’s degree in Marketing, Business, or related field.

• Minimum 2–5 years of experience in digital marketing (for Assistant Manager) / 5+ years (for Manager).

• Strong understanding of SEO, SEM, PPC, social media, and email marketing.

• Proficient in Google Analytics, Meta Ads, Google Ads, and other digital tools.

• Excellent communication, analytical, and project management skills.

• Creative thinker with a data-driven approach to marketing strategies.