Position: General Manager - Visual Merchandising & Growth (National Level), Hyderabad/Bengaluru

Department: Merchandising | Role: Full-time | Experience: 4 to 14 Years | Number of Positions: 1 | Location: Hyderabad/Bengaluru

Skillset:

Category Management, P&L, Visualization, Merchandising, Retail Stores, Excellent English communication skills

Job Description:

Role Overview:

The Merchandising Head (National Role- Multiple Regions) will lead the national visual merchandising strategy, driving regional growth and transformation of in-store experience across all our Pharmacy formats (3000+ stores). This role will champion in-store branding, innovative display concepts, and aligning key FMCG initiatives with Regional Operations teams to own & drive FMCG P&L

Key Responsibilities:

● Define and drive visual merchandising vision; establish distinctive in-store environments across all Categories and regions to elevate customer experience

● Partner with operations and category teams to deliver AOP Targets across regions

● Support rapid store expansion with timely planning and execution of new store merchandising

● Use analytics to identify growth opportunities and guide operations teams to implement strategies at store level

● Translate brand and category initiatives into impactful regional visual strategies, ensuring adaptation across stores

● Oversee execution of displays, planograms, POS branding, new store launches, and seasonal visual campaigns at a national scale.

● Lead a team of regional VM managers to drive VM execution, training store teams, and ensuring SOP adherence

● Stay ahead of global and local trends in retail design, shopper behavior, and digital merchandising, introducing best-in-class practices for competitive differentiation.

● Manage budgets for regional visual merchandising initiatives and ensure innovative yet cost-effective implementation at scale.

Key Requirements:

● MBA from a Tier-1 B-School

● Minimum 4 to 5 years of experience in retail visual merchandising, or related retail transformation roles.

● Must have led diverse teams.

● Demonstrated ability to translate strategy into execution at scale, bridging national standards and regional implementation.

● Strong commercial and analytical orientation

● Strong communicator, influencer, and collaborator across functions and levels.

Additional Information:

• This is a 6-days/week, work from office role in Hyderabad or Bengaluru location

Interview process:

• There are 3 to 4 rounds in the process

• Final 2 rounds will be F2F (Mandatory) in Hyderabad

• Travel and Accommodation will be taken care by the client

Base location could be either Bengaluru or Hyderabad

Required Qualification:

Master of Business Administration (M.B.A.) from a Tier-1 B-school

With the largest pharmacy retail chain in India with a strong Technology Infrastructure