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Performance Marketer
Simplebooks (Pvt) Ltd
Full-time
Kollupitiya Rd, Colombo, Sri LankaLKR 200,000 - 300,000/monthAbout Us:
At Simplebooks, we are building the operating system that businesses rely on to exist, operate, and grow. Today, 10,000 plus companies use Simplebooks for company registration, tax filing, payroll, and compliance.
Now we are looking for someone to own growth.
This is not a social media role. This is a performance and conversion role.
Your mission is simple:
Own CAC. Reduce CAC. Scale revenue profitably.
We are looking for someone who:
- Has minimum 3 years of hands on experience in performance marketing.
- Thinks in funnels, not posts.
- Understands CAC, LTV, ROAS, and payback period.
- Is deeply data driven.
- Knows how to scale winning campaigns and cut losses fast.
- Understands conversion rate optimization, not just traffic generation.
You will own:
- End to end paid acquisition across Google, Meta, LinkedIn, and other growth channels.
- Continuous optimization to reduce cost per acquisition.
- A B testing of creatives, landing pages, and audience segments.
- Conversion rate optimization across landing pages and funnels
- Budget allocation and scaling strategy
- Weekly reporting on CAC, conversion rate, and ROI
We care about outcomes, not activity.
If you can systematically reduce CAC while increasing volume and improving conversion rates, we want to talk.
Compensation aligned with performance. High ownership. High expectations.