Key Responsibilities Research, brainstorm, and develop creative concepts for social media, paid ads, landing pages, and marketing campaigns. Create engaging static visuals and short-form videos using Canva, CapCut, and other digital content creation tools. Write clear, persuasive copy for advertisements, social media posts, and promotional content. Ensure all creative outputs align with brand identity, tone, and positioning across platforms. Analyze content performance (CTR, engagement, conversions) and optimize creatives based on insights and campaign results.

Key Requirements Minimum 2 years of experience in a creative role such as Content Creator, Graphic Designer, or Creative Specialist, with a strong portfolio. Proficiency in Canva, CapCut, and social media content creation tools. Strong understanding of digital marketing, content strategy, and audience engagement. Ability to use AI tools to enhance creative workflows, including ideation, design, and content optimization. Background in Marketing, Communications, Design, or a related field (mandatory).