Manager – Marketing & Business Development
We are seeking a dynamic, results-driven Manager – Marketing & Business Development to serve as the functional Head of Marketing & Business Development for the Lyceum Education Sector.
Key Responsibilities:
- Design and scale high-ROI market penetration strategies aligned with corporate goals.
- Oversee brand consistency across all touchpoints and optimize performance marketing infrastructure (SEO/SEM, social/digital campaigns).
- Partner with senior leadership to translate market research and demographic trends into actionable growth initiatives.
Required Competencies & Skills:
- Deep expertise in consumer acquisition funnels and utilizing data analytics to drive commercial insights and enrollment metrics.
- Proven success leading teams and navigating complex internal/external stakeholder relationships.
- Ability to manage multiple high-priority projects concurrently within a fast-paced corporate Group or conglomerate structure.
Minimum Qualifications:
- Bachelor’s Degree in Marketing, Business, or Strategic Management (MBA, MSc, CIM, or CIMA is highly advantageous).
- 6–8 years of progressive experience in Strategic Marketing/Business Development, including 3+ years in a Manager role, ideally within a multi-unit or corporate Group structure.
Location: Nugegoda
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Full-time
Nugegoda, Sri Lanka