Manager / Senior Manager - Marketing & Business Development

We are seeking a dynamic, results-driven Manager / Senior Manager – Marketing & Business Development to serve as the functional Head of Marketing & Business Development for the Lyceum Education Sector.

Key Responsibilities

• Design and scale high-ROI market penetration strategies aligned with corporate goals.
• Oversee brand consistency across all touchpoints and optimize performance marketing infrastructure (SEO/SEM, social/digital campaigns).
• Partner with senior leadership to translate market research and demographic trends into actionable growth initiatives.

Required Competencies & Skills

• Deep expertise in consumer acquisition funnels and utilizing data analytics to drive commercial insights and enrollment metrics.
• Proven success leading teams and navigating complex internal/external stakeholder relationships.
• Ability to manage multiple high-priority projects concurrently within a fast-paced corporate Group or conglomerate structure.

Minimum Qualifications

• Bachelor's degree in Marketing, Business, or Strategic Management. (MBA, MSc, CIM, or CIMA is highly advantageous.)
• 6–8 years of progressive experience in Strategic Marketing/Business Development, including 3+ years in a managerial role, ideally within a multi-unit or corporate Group structure.