Manpower Sri Lanka is looking for an experienced Channel Development Manager (CDM) for a leading organization in the FMCG industry, based in Colombo.

The ideal candidate will be responsible for developing channel strategies, strengthening distributor relationships, expanding market reach, and driving sales growth across distribution channels.

SALARY: Up to LKR 800,000 per month

KEY RESPONSIBILITIES

• Develop and implement channel development strategies to achieve business growth and sales targets.
• Identify new business opportunities and expand distribution networks.
• Build and maintain strong relationships with distributors, dealers, and channel partners.
• Monitor channel performance, sales trends, and market developments.
• Develop strategies to improve product availability, market penetration, and distribution efficiency.
• Collaborate with sales, marketing, and supply chain teams to achieve business objectives.
• Analyze sales data and prepare performance reports for management.
• Identify opportunities to improve channel productivity and profitability.
• Support promotional activities and trade marketing initiatives.
• Monitor competitor activities and recommend appropriate channel strategies.
• Ensure effective execution of channel plans and achievement of assigned targets.

REQUIREMENTS

• Proven experience in channel development, sales management, or a related role.
• Experience in the FMCG industry is highly desirable.
• Strong understanding of distribution networks and channel management.
• Excellent negotiation, communication, and relationship-management skills.
• Strong analytical and strategic planning abilities.
• Ability to lead initiatives and achieve business targets.
• Good knowledge of market trends and sales performance analysis.
• Proficiency in Microsoft Office and relevant reporting tools.
• Relevant academic or professional qualifications in Business Management, Marketing, Sales, or a related field are preferred.

BENEFITS

• Competitive salary of up to LKR 800,000 per month.
• Opportunity to work in the FMCG industry.
• Career development opportunities.

TERMS & CONDITIONS

• Position: Channel Development Manager (CDM).
• Location: Colombo, Sri Lanka.
• Industry: FMCG.
• Salary: Up to LKR 800,000 per month.
• Employment Type: Full-time.
• Other terms and conditions will be discussed during the recruitment process.

HOW TO APPLY

Interested candidates are invited to send their updated CV to:

WhatsApp: 0777 833 575 | 0777 833 576

Hotline: 011 2581 729 | 011 2581 739

Manpower Sri Lanka 12A, Ridgeway Place, Bambalapitiya, Colombo 04, Sri Lanka.