Roles and Responsibilities:

Maintain, Manage & Execute Digital Marketing (SEO / SMO) campaigns for multiple websites to increase traffic and leads 

Leverage Google Analytics and other tools to increase keyword performance and rankings.

Prepare & Provide search reports and status updates to corporate marketing and clients ,

Become a subject matter expert on digital marketing and web trends ,

To generate web content that is engaging and capable to attract the traffic on the sites. 

Keyword Research, Optimization, Article Marketing, site structure, URL rewrites, social media, blogging and link building 

Liaison with internal teams on campaign developments and perform keyword research and basic to advance analysis 

Responsible for complete SEO / Digital Marketing process (on and off page optimization) 

Analyze and help increase the website traffic and generate website traffic report 

Making changes necessary to the site and implementing the plan 

Experience with on page optimizations, including title tags, heading tags, meta descriptions, cross-linking, appropriate keyword density, etc. 

Requirements:

Knowledge of off-page SEO, such as link building and creating citations 

Familiarity with back-links, their impact on rankings, as well as PageRank and domain authority 

Acumen with technical SEO aspects such as sitemaps, semantic mark-up, canonical tags, pagination, and resolving crawl errors 

Knowledgeable with Google Analytics, Google Webmaster Tools, and other related SEO reporting tools 

Ability to always stay up to date with the latest trends with search engines and their ever-changing algorithms 

Prior experience in B2B software/technology is a plus 

Conceive, Create, and Launching Blogs on the targeted topics 

Proficiency in keyword strategy building and implementation 

Strong knowledge of Running Google, Bing, Yahoo search, display.

Ability to successfully manage multiple campaigns running at the same time.