Digital Marketing Manager/ Strategist

Starlia Digital Solutions
Full-timeColombo, Sri LankaLKR 120,000 - 200,000/month

About Starlia Digital Solutions:Starlia Digital Solutions is a leading digital marketing agency committed to driving growth and creating value for businesses across industries. With a focus on innovation, creativity, and results, we empower our clients to reach their full digital potential. Join us, and be part of a team where your work directly contributes to our clients' success.

Position Overview:We are seeking a dynamic Digital Marketing Manager/Strategist to lead our digital marketing efforts. This role requires a blend of creativity, strategic planning, and a data-driven approach to enhance our online presence and drive measurable growth. The ideal candidate is a digital marketing expert passionate about developing and implementing effective digital strategies across multiple channels.

Key Responsibilities:

  • Develop, implement, and manage our digital marketing strategy, aligning with our overall business goals.
  • Lead and inspire the digital marketing team to execute campaigns that drive engagement, leads, and sales across all digital platforms (SEO, PPC, social media, email marketing).
  • Conduct in-depth market research to identify trends and insights, and adjust marketing strategy to meet the evolving market and customer needs.
  • Collaborate with cross-functional teams to create cohesive and effective marketing campaigns.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
  • Manage the digital marketing budget effectively, allocating resources in a manner that maximizes return on investment.
  • Stay up-to-date with digital technology developments and incorporate new technologies into the marketing strategy where relevant.

Requirements:

  • Bachelor's or master's degree in Marketing, Digital technologies, or a related field.
  • A minimum of 5 years' experience in a digital marketing or advertising position, with at least 2 years in a managerial role.
  • In-depth knowledge of various digital marketing channels and tactics, including SEO, PPC, email marketing, and social media.
  • Proven experience in developing and implementing digital marketing strategies that have successfully driven business growth.
  • Strong analytical skills and data-driven thinking, with experience in market research and the use of analytics tools to gauge campaign performance.
  • Excellent leadership and communication skills, with the ability to inspire a team and collaborate effectively with other departments.
  • Creative and strategic thinker with a problem-solving mindset.

What We Offer:

  • Competitive salary and performance-based bonuses.
  • Opportunities for professional growth and development within a leading digital marketing agency.
  • A creative and collaborative work environment where ideas are valued and innovation is encouraged.
  • Flexible working arrangements to support work-life balance.
  • Comprehensive benefits package including health, vision, and dental insurance, retirement savings plans, and wellness programs.

Starlia Digital Solutions is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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