Role : Program Manager - NCRR
About CityMall:
CityMall is a community commerce platform focused on 300 million new to internet users living in
400 small cities, towns and villages in India. CityMall primarily focused on Grocery, Fresh and
Packaged FMCG categories. Smaller towns and cities are untouched by traditional online e-grocers
with large players like Grofers & BigBasket present in top 8 metropolitan cities in India. Key
bottlenecks are lack of trust, lack of familiarity to browse and purchase online, low average order
values (which makes economic viability a challenge for the platforms), lack of credit in online
channels (which neighbourhood stores offer).
CityMall is a highly efficient channel to serve these consumers through "Community Leaders". They
are the "Social" & "Geographical" connectors between end consumers and CityMall. They help us in
acquiring customers, doing sales & marketing to retain wallet share as well as doing the last mile
logistics in their communities making the community led model more suitable for small towns, cities
and villages
Founded by IIT Delhi and IIT Roorkee alumni with 8+ years of entrepreneurial experience, Citymall
aims to create several thousands of such micro-entrepreneurs and empower them to create the go-
to e-commerce platform for Bharat.
CityMall is backed by top tier VCs like Elevation, Accel and Waterbridge.
You will enjoy being part of CityMall if you:
Are Hungry enough to get your hands dirty and hustle through
Have First principles approach towards any problem
Are Humble to accept mistakes and work collaboratively to find answers
Love being part of 0 to 1 journey in a start-up
Responsibilities :
This role will take care of special projects across the organization starting with projects in the Sales /
BD dept. The Program Manager will be responsible for end to end execution of projects. Some of the
sample projects are
Credit system for the Community Leaders
Small outlet expansion to create an alternate leader channel
Skills and experience :
MBA from Tier 1/2 B School or Engineering from Tier - 1 college
1 - 3 years of experience